1800 Gallons
I aimed to accentuate the sustainable philosophy for this up-cycled denim brand through the muted tones of the setting. Founder Emily Tan is a young designer in South London, the collection is made with dead stock to combat the fact that reportedly 1800 gallons of water are used to make a single pair of jeans. Photoshoot directed and shot by me. The photos were featured on Not Another Label and also used to promote the designers clothing line on her website.
See more of this shoot and the fashion designers work here: